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site promotion and marketing With the explosion of sites on the web, how can you make sure your customers will find you? The common notion that “build it and they will come” does not hold true on the vast Internet landscape.  We take the time to learn how YOU market your business and will deliver a program that takes advantage of the 153.25+ million worldwide on-line users seeking information.  To successfully market your Web site you need to run an on-going campaign, just as you would for a product or service. A good marketing program will take your business to the consumer, rather than waiting for the consumer to come to you and will build long lasting relationships with your present and future customers. Here are some strategies we use to establish a program to attract meaningful traffic to your site: List your site with Internet search engines on on-line directories Announce your site in newsgroups Sell your products and services on eBay!  Join Microsoft bCentral Traffic Builder Issue Press Releases Direct e-marketing and e-mail lists Reciprocal link exchanges Ad banners and Banner Design On-site events Integrate your traditional marketing and sales programs Affiliate programs Place "Sticky Content" on your site Purchase Internet keywords Domain Name Registration Optimize meta-tags and HTML coding on your web pages Doorway pages (aka; splash, gateway and bridge pages) Measuring and monitoring results and more...

How effective is your marketing strategy?  An effective marketing program will enable you to make the following claims: • I know how many people visit my website each month.  • I know the pages where they spend the most time. • I know the sources of my traffic.  • My website is in the first 20 pages at the top search engines • I have numerous links to my site from other websites • I have identified my competitor’s websites and understand how they are using the Internet. If you are unable to answer these questions... Let us help you implement a strategic plan of action that will increase meaningful traffic to your site. Did you know?  Top 4 ways consumers find e-commerce sites: • Type URL Directly: 60% • Bookmarks: 48.1% • Search Engines: 42.2% • Banner Ads / Links from other sites: 14% source: NFO Interactive

How do I start? OCWebSolution's "premium membership" is our best, most affordable way to start implementing strategic marketing programs.  monthly site  submission per month   premium membership per month +$595 one-time set-up fee   search engine placement:  your site listed in the top 20! per month + 199.95 one-time set-up fee Still not sure where to start? Sign-up for one of our consulting packages and we can help you identify your specific on-line marketing needs. For a custom-tailored marketing and site promotion quote, please click here to submit a request for proposal (RFP).